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Hong Kong Luxury Goods Sales Extend Growth in December as Retail Rebound Strengthens

Hong Kong Luxury Goods Sales Extend Growth in December as Retail Rebound Strengthens

Jewelry, watches and other high-end categories drove another month of year-on-year expansion, underscoring resilient demand amid broader retail recovery
Hong Kong’s luxury goods market continued its expansion in December, with high-end segments such as jewellery, watches, clocks and valuable gifts delivering another month of robust year-on-year growth, according to provisional government data.

Retail sales by value across the luxury category rose 14.3 percent in December, contributing to an overall 6.6 percent increase in total retail sales for the month to an estimated HK$35.0 billion, as consumer confidence and inbound tourism bolstered demand.

The latest figures from the Census and Statistics Department show that the luxury segment’s ongoing ascent marked the eighth consecutive month of gains for hard-luxury goods, reflecting sustained strength in consumer spending on high-value products.

Sales in the jewellery and watch categories reached HK$5.32 billion in December, a notable increase from the prior year, and helped drive the broader recovery in the retail sector.

Online retail also played a role, with internet purchases surging nearly 31 percent to HK$3.1 billion as part of the city’s growing digital commerce trend.

Analysts said improving local consumption sentiment, aided by robust economic momentum and a continued uptick in inbound visitors, has underpinned the luxury market’s resilience amid shifting global retail patterns.

Hong Kong posted approximately 4.65 million visitor arrivals in December, up year-on-year, with mainland Chinese tourists accounting for a significant share of the increase.

This influx has further supported demand for high-end products often popular with affluent visitors.

For the calendar year 2025 as a whole, the value of total retail sales in Hong Kong resumed modest growth, rising 1 percent compared with 2024, while the luxury segment’s annual performance showed positive momentum that industry observers say will be important for sustaining confidence in the territory’s broader retail recovery.

The continued climb in luxury sales highlights Hong Kong’s enduring role as a regional hub for high-end consumption even as global economic conditions fluctuate.
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