Hong Kong Government Launches High-Profile Gala to Boost LegCo Voter Turnout
Ahead of the December seventh Legislative Council poll, authorities roll out variety show, theme song and mass-mobilisation effort to drive participation
The Hong Kong Special Administrative Region government has launched a sweeping campaign to raise voter turnout ahead of the upcoming Legislative Council election scheduled for December 7. A flagship element is the outdoor gala “Let’s Vote, Together We Create the Future”, to be held on December 6 in the West Kowloon Cultural District and simulcast across seven major broadcasters.
The event, featuring nearly seventy singers and artists and a newly adapted theme song from pop star Aaron Kwok’s hit “Strong”, underscores the government’s effort to mobilise civic engagement—particularly in a system designed around the principle of “patriots-governing Hong Kong”.
Tickets for the gala will be distributed free of charge, and authorities are deploying promotional videos, civil-service mobilisations and social-media outreach to encourage participation.
Officials have emphasised that each vote will help to elect “capable, responsible, passionate and pragmatic” legislators to work with the administration on the city’s economic development and livelihoods agenda.
This follows a low turnout in the previous Council election, and has prompted the administration to intensify engagement efforts via the civil service and district-level publicity campaigns.
The promotional push includes collaboration with trade associations and government departments: for example, the Immigration Department secured support from international snooker champion Ronnie O’Sullivan to call for civic participation, while major developers have pledged to engage residents.
The campaign also involves humorous videos by the city’s police and customs services to demystify voting and connect with younger demographics.
Meanwhile, civil-service unions and consultative councils have pledged to encourage staff and their family members to vote, reinforcing the government’s message of collective responsibility.
The government says that staff on duty during polling day will receive arrangements to enable their participation.
Observers note that this heightened orchestrated mobilisation reflects the changed political landscape following the electoral system overhaul, and signals the administration’s intent to maintain legitimacy through active turnout rather than relying solely on electoral mechanics.
Whether the campaign succeeds in materially boosting participation will be watched closely by analysts and international observers.
The event, featuring nearly seventy singers and artists and a newly adapted theme song from pop star Aaron Kwok’s hit “Strong”, underscores the government’s effort to mobilise civic engagement—particularly in a system designed around the principle of “patriots-governing Hong Kong”.
Tickets for the gala will be distributed free of charge, and authorities are deploying promotional videos, civil-service mobilisations and social-media outreach to encourage participation.
Officials have emphasised that each vote will help to elect “capable, responsible, passionate and pragmatic” legislators to work with the administration on the city’s economic development and livelihoods agenda.
This follows a low turnout in the previous Council election, and has prompted the administration to intensify engagement efforts via the civil service and district-level publicity campaigns.
The promotional push includes collaboration with trade associations and government departments: for example, the Immigration Department secured support from international snooker champion Ronnie O’Sullivan to call for civic participation, while major developers have pledged to engage residents.
The campaign also involves humorous videos by the city’s police and customs services to demystify voting and connect with younger demographics.
Meanwhile, civil-service unions and consultative councils have pledged to encourage staff and their family members to vote, reinforcing the government’s message of collective responsibility.
The government says that staff on duty during polling day will receive arrangements to enable their participation.
Observers note that this heightened orchestrated mobilisation reflects the changed political landscape following the electoral system overhaul, and signals the administration’s intent to maintain legitimacy through active turnout rather than relying solely on electoral mechanics.
Whether the campaign succeeds in materially boosting participation will be watched closely by analysts and international observers.
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