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Hong Kong Jewellery Sales Surge as Mainland Visitor Numbers Climb 13%

Retailers report renewed momentum as influx of mainland Chinese tourists boosts luxury spending
Jewellery retailers in Hong Kong are reporting a marked rebound in sales following a 13 per cent rise in visitor arrivals from mainland China, offering fresh momentum to a sector closely tied to tourism flows.

Industry figures indicate that the increase in mainland travellers has translated into stronger foot traffic in prime shopping districts, with gold, diamond and branded luxury pieces among the most sought-after items.

Retail groups say higher-value purchases have become more frequent, particularly during peak holiday periods and promotional campaigns.

The recovery reflects improving cross-border mobility and a steady revival in consumer confidence among mainland visitors.

Analysts note that jewellery purchases are often associated with gifting, weddings and investment demand, making the category especially sensitive to tourism trends and currency dynamics.

Retail associations have highlighted that sales growth has been most visible in areas traditionally popular with visitors, including Tsim Sha Tsui and Causeway Bay.

Some operators have adjusted inventory strategies to cater to mainland preferences, focusing on contemporary designs and investment-grade gold products.

While overall retail performance in Hong Kong remains uneven across categories, jewellery has emerged as a standout performer in recent months.

Market observers attribute this to pent-up demand following years of travel disruption, as well as Hong Kong’s reputation for product authenticity and competitive pricing.

Economists caution that sustaining the rebound will depend on broader economic conditions and exchange rate movements, but they acknowledge that the latest visitor figures provide an encouraging signal for the city’s retail and tourism sectors.

For jewellery merchants, the uptick in mainland arrivals has restored a measure of optimism, reinforcing the city’s traditional role as a regional shopping hub and underlining the close link between cross-border travel and high-end retail performance.
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